Picture source: https://www.ohmine.jp
Ohmine Shuzou® PV No.1 - 帶有叛逆精髓的清酒
日本的小鎮釀酒商 Ohmine Shuzou 為傳統行業的創新設定了一條路線：嘗試新事物，尋找創新...
Ohmine Shuzou® PV No.1 - Sake with a Rebellious Edge
Ohmine Shuzou, a small-town brewer sets a course for innovation in a tradition-bound industry: Try new things, find new innovations...
「醞釀復興」 重新打造傳產價值 "Brewing revival" recreate the value of traditional production
在2010 年，創辦人Akiyama Takeshi復興了沉寂了 50 多年的酒廠，以這樣的初衷將創新的精神重新貫注於清酒產業。
品牌的宗旨在於成為以農業和當地資源為中心、去帶領地區未來的產業。大嶺酒造也成功地透過不同於傳統的品牌設計及經營，尤其是到了2018 年4月，大嶺新的啤酒廠建成，並成為了一個熱門的旅遊景點。整體啤酒廠雪白的牆壁的確會直接聯想到清酒的原料大米。
In 2010, founder Akiyama Takeshi revived the brewery that had been dormant for more than 50 years, with this original intention to refocus the spirit of innovation on the sake industry.
The purpose of the brand is to be an industry that leads the future of the region centered on agriculture and local resources. Ohmine Shuzou has also succeeded in designing and operating a brand that is different from the traditional ones, especially in April 2018, when a new brewery of Ohmine Shuzou was built and became a popular tourist attraction. The pure white walls of the brewery building are indeed directly reminiscent of rice, the raw material for sake.
酒廠體驗烙印品牌印象 Winery Experience Brand Impression
如果您有機會到位於Yamaguchi的大嶺酒造拜訪，從第一眼就會被純白的外觀建築物吸引，裡頭的製程，處處可看見品牌的精神，包含場內的容器、員工的制服等，與一般人對於釀造廠工作的環境印象完全不同。
大嶺酒造Against Sake World就像是大聲與全世界宣告自己的理想，在尊重經典配方的同時，使用現代技術創造出前人無法做到的清酒品質。
If you have the opportunity to visit the Ohmine Shuzou in Yamaguchi, you will be attracted by the pure white building at first sight. The manufacturing process inside, the spirit of the brand can be seen everywhere, including the containers in the field, the uniforms of employees, etc. The environmental impression of working in a brewery is completely different.
Ohmine Shuzou's Against Sake World is like announcing its ideals to the world loudly. While respecting the classic recipes, it uses modern technology to create sake quality that no predecessors could achieve.
聯名產品 增加產品收藏
Co-branded products to add product collection
如果有在常常追蹤日本品牌，其實對NIGO應該不陌生。到大嶺酒造的網路商店，其實可以驚喜地找到與NIGO還有Pharrell Williams共同製作的限量款四款清酒「SAKE STORM COWBOY」。
If you are familiar with the latest trends of Japanese brands, you should be no stranger to NIGO. Going to Ohmine Shuzou's online store, you can actually find a limited edition of four sake "SAKE STORM COWBOY" co-produced with NIGO and Pharrell Williams.
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